企业电子商务网站评价研究  

Research on the Evaluation of Enterprise E-Commerce Website

作　　者：丁佩佩 DING Pei-pei(Yangzhou Vocational University,Yangzhou 225009,China)

机构地区：[1]扬州市职业大学,江苏扬州225009

出　　处：《中小企业管理与科技》2020年第13期140-141,共2页Management & Technology of SME

摘　　要：为了满足人们不断提高的生活水平需求,企业逐渐将网络科技与企业为顾客提供服务相结合,电子商务网站应运而生。企业运营方式的转型体现在电子商务网站的运营上面。电子商务网站的出现不仅对企业经济效益的提高形成很大的助力,同时也对人们生活水平的提高有很大的影响。论文通过对企业电子商务网站的重要性、现状及其存在的问题进行分析,从而提出解决企业电子商务网站存在问题的有效措施。In order to meet people's constantly improving living standards,enterprises gradually combine network technology with enterprises to provide services for customers,and e-commerce websites emerge as the times require.The transformation of enterprise operation mode is reflected in the operation of e-commerce websites.The emergence of e-commerce websites not only contributes greatly to the improvement of enterprises'economic benefits,but also has a great impact on the improvement of people's living standards.This paper analyzes the importance,current situation and existing problems of the enterprise e-commerce website,and proposes effective measures to solve the problems existing in the enterprise e-commerce website.

关 键 词：企业电子商务 网站 评价研究 

分 类 号：F724.6[经济管理—产业经济]