虚拟现实技术在基于SNS的B2C平台应用研究——以服装饰品为例  

Research on the Application of Virtual Reality Technology in B2C Platform Based on SNS--Taking Clothing Accessories as an Example

作　　者：孙玲慧 SUN Linghui(School of Economics and Management,Nanjing Polytechnic Institute,Nanjing 210048)

机构地区：[1]南京科技职业学院经济与管理学院,南京210048

出　　处：《办公自动化》2020年第12期48-50,共3页Office Informatization

摘　　要：随着计算机虚拟技术的发展以及人工智能不断的创新,给各个行业带来了前所未有的改革,现代虚拟技术不仅体现在科技、军事、教育方面,也可以体现在SNS的B2C平台应用方面。电商时代不断发展扮演着我们生活必不可少的角色,新商务发展模式的出现使得电子商务行业的发展呈现出更新的发展格局。而基于SNS中的B2C平台应用中各种特色网站或APP的出现更是提升了广大用户的购物体验也刺激了用户的消费需求[1]。本论文将以服装饰品为例的B2C平台应用对虚拟现实技术基于SNS的电子商务模式研究进行分析与探讨,以及对未来网上虚拟购物的发展提供一定的指导。With the development of computer Virtual Technology and the continuous innovation of Artificial Intelligence,it has brought unprecedented reform to various industries.Modern virtual technology is not only reflected in science technology,military and education,but also in the application of SNS B2C platform.The continuous development of e-business era plays an essential role in our life,the emergence of new business development model makes the development of e-business industry presents a new development pattern.The emergence of various characteristic websites or APP in the application of B2C platform based on SNS has enhanced the shopping experience of the vast number of users and stimulated the consumer demand of users[1].This paper will take clothing jewelry as an example of the application of B2C platform to virtual reality technology based on SNS e-business model analysis and discussion,as well as the future development of online virtual shopping to provide some guidance.

关 键 词：虚拟现实 社交网络服务(SNS) B2C 电子商务 服装饰品 秀美丽APP 

分 类 号：F724.6[经济管理—产业经济]