体育用品对外贸易大国与对外贸易强国的理论探析  

Theoretical Analysis of Major Countries and Powerful Countries of Sports Goods Foreign Trade

作　　者：杨文刚 杨明[2] 孙茜 YANG Wengang;YANG Ming;SUN Qian(Dept,of PE,Southeast Univ.,Nanjing 211189,China;School of P.E.and Health,Hangzhou Normal Univ.,Hangzhou 310016,China;China Cheerleading Association,Nanjing 211106,China)

机构地区：[1]东南大学体育系,江苏南京211189 [2]杭州师范大学体育与健康学院,浙江杭州310016 [3]全国啦啦操委员会,江苏南京211106

出　　处：《武汉体育学院学报》2020年第6期54-60,共7页Journal of Wuhan Sports University

基　　金：国家社会科学基金项目(15BTY048)。

摘　　要：对体育用品对外贸易大国和对外贸易强国的概念进行了界定。从贸易主体、贸易内容、贸易利得和贸易市场4个方面分析了体育对外贸易大国的特征。总结了体育用品对外贸易强国的特征:依托体育用品制造产业全球价值链发展并实施治理、拥有国际知名品牌、拥有良好的原产国形象、拥有行业领先企业、创新能力强、主导国际经贸规则与标准制定等。在此基础之上对体育用品对外贸易大国与对外贸易强国的联系与区分进行了阐释和分析,认为推进我国由体育用品对外贸易大国向对外贸易强国转变演进的实施体系是一个系统工程,该系统存在三个维度:第一维是“双力维”,即压力维与动力维;第二维是“要素维”,即培育、引进高级生产要素;第三维是“竞争维”,即竞争与超越。This paper defined the concept of major countries and powerful countries of sports goods foreign trade was.and analyzes the four main aspects of the trade subject,trade content,trade gain and trade market of the major countries of sports goods foreign trade.The characteristics of powerful countries of sports goods foreign trade were as follows:relying on the development and implementation of governance of the global value chain of the sports goods manufacturing industry,having internationally renowned brands,having good effects of country of original image,having leading enterprises,forming strong innovation ability,leading international economic and trade rules and standards.The relationship and distinction between the major countries and powerful countries of sports goods foreign trade were analyzed.The implementation system promoting the transformation of major countries of sports goods foreign trade to powerful countries of sports goods foreign trade was a system in three dimensions.The first dimension was“double force dimension”of pressure and power.The second dimension was“factor dimension”of cultivating and introducing advanced production factors.The third dimension was“competitiveness dimension”of competition and transcendence.

关 键 词：体育产业 体育用品对外贸易大国 体育用品对外贸易强国 生产要素 竞争 

分 类 号：G80-05[文化科学—运动人体科学]