星巴克惹怒消费者  

Starbucks annoys customers

作　　者：曹萌 

机构地区：[1]《法人》

出　　处：《法人》2020年第9期61-62,4,共3页Faren Magazine

摘　　要：窗外下着大雨,姜先生看着手里的一打星礼卡犯起了愁,进退维谷的他打心里想把这些卡退掉,可高额的退卡费用实在让人有些不爽。爱喝咖啡的人可能都知道,做工精美的星礼卡是星巴克推出的预付卡产品,可以用来在线下门店消费使用。但是,类似星礼卡这种预付卡往往是办卡容易退款难,消费者一旦预付了费用,便步入了商家提前设定的"套路",有的甚至要为商家经营承担风险。然而,由于相关法律的不完善、信息不对称、监管存漏洞、失信成本低等原因.Coffee-lovers probably know that the crafted Gift card is a pre-paid product from Starbucks that can be used in offline stores. However, this gift card which is a kind of prepaid card is often easier to a register than a refund. Once consumers have paid in advance, they will walk into the "routine" set by the merchants, and even have to take risks instead of the merchants’ operation.

关 键 词：预付卡 星巴克 失信成本 信息不对称 消费者 进退维谷 

分 类 号：D923.8[政治法律—民商法学]