Fostering technical innovation and market growth in Hisense  

标准助力海信实现技术创新和市场发展

作　　者：Cao Xinxin 曹欣欣

机构地区：[1]不详

出　　处：《China Standardization》2020年第5期46-49,共4页中国标准化（英文版）

摘　　要：Standing in the exhibition hall at the headquarters of Hisense Group in coastal Qingdao city,China,I was impressed by the incredible 51-year history of such a small radio and television factory with a dozen workers growing into a renowned company with more than 80,000 employees world-wide.What is the secret of its growth?What role have standards played in its history?After knowing more about Hisense,you may find the answer.

关 键 词：海信 技术创新 COASTAL 

分 类 号：F426.6[经济管理—产业经济] F273.1