制造企业服务化:动因、障碍及实施策略  

Servicization of Manufacturing Enterprises: Motivation, Obstacles and Implementation Strategies

作　　者：李松庆[1] Li Songqing(School of Management,Guangdong University of Technology,Guangzhou 510520,Guangdong)

机构地区：[1]广东工业大学管理学院,广东广州510520

出　　处：《江苏商论》2020年第10期74-78,共5页Jiangsu Commercial Forum

基　　金：广东省哲学社科十三五规划项目“广东制造业与生产服务业融合发展关联效应及空间布局研究”(GD17XGL21);教育部人文社科研究规划项目“珠三角地区制造业服务化的演化路径、发展程度及与绩效关系研究”(19YJA790043);广东省普通高校特色创新类人文社科项目“广东制造业服务化程度与绩效关系研究”(编号:2017WTSCX023)资助。

摘　　要：本文在剖析制造业服务化内涵的基础上,探讨了服务化可能面临的“服务化困境”、服务化成本高、组织文化冲突、服务化变革风险、价值链各环节利益冲突等障碍因素。提出了服务化的实施策略,即围绕企业自身产品、业务开展服务化;进行制度、设施、人员等变革;坚持推进、持续改善服务化;协调价值链各环节关系,建立服务生态系统;根据企业规模和发展水平,合理实施服务化战略。Based on the analysis of the connotation of servitization in the manufacturing industry,this article discusses the“servitization dilemma”that servitization may face,high servitization costs,organizational cultural conflicts,servitization reform risks,and conflicts of interest in each link of the value chain..Put forward a service-oriented implementation strategy,that is,focus on the company’s own products and businesses;carry out changes in systems,facilities,personnel,etc.;insist on advancing and continuously improve service-oriented;coordinate the relationship between all links in the value chain to establish a service ecosystem;Scale and development level,rationally implement the service strategy.

关 键 词：制造业服务化 动因 障碍 策略 

分 类 号：F425[经济管理—产业经济]