新冠疫情下的农业电商和跨境电商SWOT分析  

SWOT Analysis of Agricultural E-commerce and Cross-border E-commerce under the COVID-19

作　　者：楼亚强[1] LOU Ya-qiang(Suzhou Vocational Institute of Industrial Technology,Suzhou 215104,China)

机构地区：[1]苏州工业职业技术学院,苏州215104

出　　处：《价值工程》2020年第31期30-31,共2页Value Engineering

摘　　要：2019年年底至2020年10月初,全球新冠确诊人数超过3500万,累计死亡超过100万。新冠疫情覆盖全球,对世界经济产生巨大影响。本文将基于疫情对经济的影响状况和电商特征,对疫情下的农业电商和跨境电商进行SWOT分析,并总结建议。From the end of 2019 to the beginning of October 2020,more than 35 million people have been diagnosed with the COVID-19 and more than 1 million people have died.The COVID-19 covers the world and has a huge impact on the world economy.Based on the impact of the COVID-19 on the economy and the characteristics of e-commerce,this article conducts a SWOT analysis of agricultural e-commerce and cross-border e-commerce under the COVID-19,and summarizes recommendations.

关 键 词：新冠疫情 农业电商 跨境电商 SWOT分析 

分 类 号：F724.6[经济管理—产业经济]