基于G1-标准离差-TOPSIS的会奖旅游竞争力评价模型研究  

Research on Evaluation Model of Incentive Tourism Competitiveness Based on G1-Standard Deviation-TOPSIS

作　　者：耿松涛[1,2] 杨晶晶 严荣 GENG Song-tao;YANG Jing-jing;YAN Rong(Tourism School of Hainan University,Haikou 570228,China;Tourism School of Xinjiang University of Finance&Economics,Urumqi 830012,China)

机构地区：[1]海南大学旅游学院,海南海口570228 [2]新疆财经大学旅游学院,新疆乌鲁木齐830012

出　　处：《数学的实践与认识》2020年第19期312-320,共9页Mathematics in Practice and Theory

基　　金：海南省基础与应用基础研究计划高层次人才项目(2019RC153);国家社科基金项目(17BGL117);海南省教育厅研究生创新科研课题(Hys2019-86)。

摘　　要：会奖旅游以规模大、时间长、档次高和利润丰厚等特点展现出其强劲的发展势头和较大的发展潜力.依据G1法、标准离差法和TOPSIS理论构建会奖旅游竞争力评价模型,选取我国其中30个省市为例进行实证研究,依据竞争力评价指数将我国会奖旅游分为强竞争力、较强竞争力、较弱竞争力、缺乏竞争力四种类型,基于我国五大会展经济带综合分析我国这其中30个省市会奖旅游发展的区域差异,为各地区会奖旅游的发展提供理论指导.The incentive tourism shows its strong growth momentum and great development potential due to its large scale,long time,high grade and high profit.On the Basis of the G1 method,standard deviation method and TOPSIS theory,this paper builds an evaluation model for incentive tourism competitiveness and take an empirical research in thirty provinces and cities of China(except Tibet).China’s incentive tourism is divided into four categories according to the competitiveness evaluation index.Four categories include power competitiveness,stronger competitiveness,weaker competitiveness,and lack of competitiveness.Final based on China’s five event economic belts,this paper comprehensively analyses the regional differences of incentive tourism’s development in thirty provinces and cities of China to provide a theoretical guidance for the development of incentive tourism in various regions.

关 键 词：会奖旅游 G1法 标准离差 TOPSIS法 评价模型 

分 类 号：F713.7[经济管理—产业经济] F592F224