基于结构方程模型的京津冀区域旅游交通行为分析  

Analysis of Tourism Traffic Behavior in Beijing-Tianjin-Hebei Region Based on Structural Equation Model

作　　者：王希良 李芳 廉梦柯 WANG Xiliang;LI Fang;LIAN Mengke(School of Traffic and Transportation,Shijiazhuang Tiedao University,Shijiazhuang 050043,China)

机构地区：[1]石家庄铁道大学交通运输学院,河北石家庄050043

出　　处：《综合运输》2020年第11期67-69,142,共4页China Transportation Review

基　　金：河北省科技厅项目软科学专项:高铁网络化下京津冀城市群旅游空间格局优化研究(19456002D)。

摘　　要：旅游交通发展转变了旅游者对于旅程的时空观念。为了探求旅游者旅游交通行为选择机理,根据旅游者个人属性、旅游交通网络因素和旅游交通行为因素,采用结构方程模型进行测度分析,并提出旅游交通发展建议。结果表明:(1)旅游者较为关注旅游出行时长;(2)在旅游者个体属性中,收入属性是主要影响因素;(3)在旅游交通网络中,服务水平的影响更为明显;(4)在旅游交通行为中,旅游交通费用成为主导因素。旅游交通行为研究为旅游交通系统优化提供了理论依据。The development of tourism transportation has changed the tourists'concept of time and space.In order to explore the selection mechanism of tourists'tourism traffic behavior,according to the individual attributes of tourists,the factors of tourism traffic network and tourism traffic behavior,the structural equation model is used to measure and analyze,and some Suggestions for the development of tourism traffic are put forward.The results show that:(1)tourists pay more attention to travel time;(2)in the individual attributes of tourists,income attribute is the main influencing factor;(3)in the tourism transportation network,the influence of service level is more obvious;(4)in the tourism traffic behavior,the tourism traffic expense becomes the dominant factor.The study of tourism traffic behavior provides a theoretical basis for the optimization of tourism traffic system.

关 键 词：旅游交通 行为分析 结构方程模型 京津冀区域 行为因素 

分 类 号：F592.7[经济管理—旅游管理] F512.7[经济管理—产业经济]