基于感知示能性理论框架的移动音乐App用户体验评估研究  

Research on User Experience Evaluation of Mobile Music App Based on the Theory of Perceived Affordances

作　　者：薛翔 赵宇翔[1] XUE Xiang;ZHAO Yuxiang

机构地区：[1]南京理工大学经济管理学院,南京210094

出　　处：《图书情报知识》2020年第6期88-100,156,共14页Documentation,Information & Knowledge

基　　金：国家社科基金重大项目“面向知识创新服务的数据科学理论与方法研究”(16ZDA224);中央高校基本科研业务费专项资金(30917013103)的研究成果之一。

摘　　要：[目的/意义]构建系统的评价指标体系,从用户体验角度对移动音乐App开展评估研究。[研究设计/方法]首先引入移动音乐App用户体验设计中的感知示能性框架,尝试构建移动音乐App中的用户体验评价指标体系,然后利用AHP-熵权法综合计算得出各项评价指标权重系数,最后收集四款主流移动音乐App用户体验评估数据进行分析和讨论。[结论/发现]结果显示,QQ音乐用户体验评分最高,网易云音乐和酷狗音乐则以微弱劣势分列二三位,酷我音乐排在第四。[创新/价值]将为移动音乐App用户体验设计提供全面的评价指标体系,并为在线音乐产品的交互设计和迭代优化提供参考。[Purpose/Significance]This paper aims at building a systematic evaluation index system and conducting an evaluation research on mobile music apps from the perspective of user experience.[Design/Methodology]Based on the theory of perceived affordances framework in user experience design of mobile music Apps,this paper established a user experience evaluation index system in mobile music Apps.After calculating the weight coefficient of each evaluation index by using AHP-entropy weight method,this paper evaluated the current status of user experience of four mainstream mobile music Apps in China.[Findings/Conclusion]The results show that the QQ Music has the highest user experience score,and the NetEase Cloud Music and the KuGou Music ranked second and third respectively with a slight disadvantage,while the KuWo Music ranks fourth.[Originality/Value]The findings will provide a comprehensive evaluation index system for mobile music App user experience design,and also provide a reference for interaction design and iterative optimization of online music applications.

关 键 词：移动音乐App 感知示能性 用户体验 评估研究 层次分析法 熵权法 

分 类 号：G252[文化科学—图书馆学]