当代文化语境中庆阳红色文化的视觉转向初论  

Visual Orientation of Qingyang Red Culture in Contemporary Cultural Context

作　　者：魏亮亮 WEI Liang-liang(School of fine Arts,Longdong University,Qingyang 745000,Gansu;School of Fine Arts,Shaanxi Normal University,Xi’an 710119,Shaanxi)

机构地区：[1]陇东学院美术学院,甘肃庆阳745000 [2]陕西师范大学美术学院,陕西西安710119

出　　处：《陇东学院学报》2020年第6期27-31,共5页Journal of Longdong University

基　　金：国家语委科研项目(TW135-74)子项目六;2020年甘肃省高等学校创新能力提升项目(2020B—225);2019年甘肃省社科联项目(19ZC07);陇东学院博士基金项目(XYBY1912)。

摘　　要：基于对“视觉转向”相关理论的探讨与对庆阳红色文化的整体观照,可以认为:当代庆阳红色文化的“视觉转向”已是一个客观事实,其“视觉转向”的整体趋势,可概括为从非视觉性到视觉性的文化变迁,具体表现为:文字转化为图像的文化变迁,文化从不可见到可见的形态变化。庆阳红色文化“视觉转向”的主要原因有三:一是文化主体自身本质力量的形象性显现是其“视觉转向”的主体视角;二是“图像时代”是其“视觉转向”的文化语境;三是现代传媒则是其“视觉转向”的媒体与媒介因素。The“visual turn”of Qingyang red culture is a topic of cultural transformation in the contemporary cultural scene,which is located in the social cultural phenomenon and cultural theory.“Visual turn”based on the discussion of related theory and the overall picture of Qingyang red culture.“Visual turn”of the contemporary Qingyang red culture is an objective fact that the trend of“visual turn”can be summarized as the cultural changes from non visual to visual sexual,embodied in:the text into the image of cultural change,cultural change from cannot see the visible form.The main reasons of Qingyang red culture’s“visual turn”are shown in three aspects,namely,the visual manifestation of the cultural subject’s own essential power,which is the reason of its“visual turn”subject’s perspective.“Image age”is the cultural context of its“visual turn”;Modern media is the media and media factor of its“visual turn”.

关 键 词：当代 文化语境 庆阳地区 红色文化 视觉转向 

分 类 号：G127[文化科学]