公共图书馆老漂族阅读推广路径构建探析  

Construction of Reading Promotion Path for the Elder Drifters in Public Library

作　　者：符艺[1] Fu Yi

机构地区：[1]深圳图书馆,广东深圳518036

出　　处：《河北科技图苑》2020年第6期68-71,共4页Hebei Library Journal of Science and Technology

基　　金：2019年广东省图书馆科研课题“基于用户模型的深圳地区公共图书馆‘银发悦读’创新研究”(GDTK1933)的研究成果之一。

摘　　要：从老漂族的定义入手,分析了老漂族城市适应的多重困境,梳理了国内外老漂族阅读推广的现状,最后提出了构建公共图书馆老漂族阅读推广的路径:加大宣传推广力度、充分开展新媒体技术培训、搭建社交桥梁、培养阅读推广人等。Starting from the definition of the elder drifters,this paper analyzes the multiple dilemmas of their urban adaptation,sorts out the current situation of the reading promotion for the elder drifters at home and abroad.Finally,the paper constructs the reading promotion path in the public library from four aspects of strengthening publicity and promotion,carrying out new media technology training,building social bridges and cultivating reading promoters.

关 键 词：老漂族 公共图书馆 阅读推广 路径构建 

分 类 号：G252[文化科学—图书馆学]