推动体育产业成为国民经济支柱性产业的战略思考  

Strategic Thinking on Promoting Sports Industry to Become a Pillar Industry of the National Economy

作　　者：黄海燕[1] HUANG Haiyan(Shanghai Collaborative Innovation Center of Sports and Health Industry,Shanghai University of Sport,Shanghai 200438,China)

机构地区：[1]上海体育学院运动与健康产业协同创新中心,上海200438

出　　处：《体育科学》2020年第12期3-16,共14页China Sport Science

基　　金：国家社会科学基金重大项目(19ZDA355)。

摘　　要：研究体育产业成为国民经济支柱性产业的总体认识、瓶颈制约以及推进路径,研究认为:体育产业具有明显的支柱性产业特征,包括产业规模增长空间大、产业需求弹性高、产业关联性强、就业带动能力突出,是典型的新经济、软产业。但目前体育产业的持续发展依然存在诸多制约因素,主要表现在体育参与程度较弱、市场机制作用未充分发挥、产业融合发展亟待升级、体育治理体系尚需完善、市场主体竞争力不强、体育消费水平较低、体育人才匮乏等。依据未来一段时期我国体育产业发展面临的新形势、新任务、新要求,提出推动体育产业成为国民经济支柱性产业的主题和主线,并从现代体育产业体系、体制机制、市场主体、体育消费、空间布局5个方面具体阐述了重点实施路径。In-depth research has been conducted on the overall understanding,existing bottlenecks and specific paths of sports industry to be a pillar industry of national economy.According to the research,sports industry has obvious characteristics of pillar industries,including scale growth space,high elasticity of industrial demand,strong industrial relevance and employment-led capacity,is a typical“new economy”and“soft industry”.However,there are still many constraints in the sustainable development of the sports industry,which are mainly reflected in weak level of sports participation,insufficient role of market mechanisms,the development of industrial integration need to be upgraded,the sports governance system needs to be improved,weak competitiveness of market players,the low consumption level and lack of sports talents.Finally,based on the new situation,new tasks and new requirements of China’s sports industry in the future,the theme and main line of promoting sports industry to become a pillar industry of the national economy are proposed.The study elaborated the implementation paths from five aspects of the modern sports industry system,institutional mechanisms,market players,sports consumption and spatial layout.

关 键 词：体育产业 国民经济 支柱性产业 体育消费 

分 类 号：G80-05[文化科学—运动人体科学]