街道改造推动城市夜经济——以淮海街立面改造设计为例  

On Street Transformation Promoting Urban Night Economy:Taking the Facade Renovation Design of Huaihai Street as an Example

作　　者：王遥 张莉丽[1] 章炜贤 WANG Yao;ZHANG Li-li;ZHANG Wei-xian(Suzhou Institute of Trade&Commerce,Suzhou 215009,China)

机构地区：[1]苏州经贸职业技术学院,苏州215009

出　　处：《价值工程》2021年第1期50-52,共3页Value Engineering

摘　　要：街道是整座城市留给人的第一印象,是城市公共空间中的关键组成部分,体现着整座城市的气质。随着经济社会的飞速发展,社会需求的不断变化,许多街道已经无法满足人们的需求,丧失原有活力。在此背景下街道改造对于重新唤醒街道活力起到至关重要的作用。本文选取苏州淮海街道改造项目,主要从淮海街的基础设施、景观、建筑立面、招贴改造上探讨如何提升商业街综合环境,营造淮海街“融合”、“开放”、多层次、多区域等方面的特色,重唤街道活力,引领新一波城市夜经济。The street is the first impression of the whole city,a key component of urban public space,and reflects the temperament of the whole city.With the rapid development of economic society and the continuous change of social needs,many streets have been unable to meet people's needs and lost their original vitality.In this context,street reconstruction plays a vital role in reawakening street vitality.This paper selects the reconstruction project of Huaihai Street in Suzhou,mainly discusses how to improve the comprehensive environment of commercial street from the aspects of infrastructure,landscape,building facade and poster reconstruction of Huaihai Street,and create the characteristics of Huaihai Street in terms of"integration","open",multi-level and multi-region,so as to revoke street vitality and lead the new wave of urban night economy.

关 键 词：淮海街 街道改造 立面设计 城市文化 品牌形象 

分 类 号：F29[经济管理—国民经济]