乡村振兴背景下黄山市乡村旅游扶贫效益评价研究  

Research on the Benefit Evaluation of Rural Tourism Poverty Alleviation in Huangshan City in the Context of Rural Revitalization

作　　者：张静 朱红兵[2] 吴虹 Zhang Jing;Zhu Hongbing;Wu Hong(Department of Tourism,Huangshan Vocational and Technical College,Huangshan 245000,China;School of Tourism,Huangshan University,Huangshan 245041,China;Tunxi Culture,Sport and Tourism Bureau,Huangshan 245000,China)

机构地区：[1]黄山职业技术学院旅游系,安徽黄山245000 [2]黄山学院旅游学院,安徽黄山245041 [3]黄山市屯溪区文化体育旅游局融发中心,安徽黄山245000

出　　处：《黄山学院学报》2020年第6期28-32,共5页Journal of Huangshan University

基　　金：安徽省人文社科一般项目(SK2018A02);安徽省人文社科重点项目(SK2015A526)。

摘　　要：从经济效益、社会文化效益和环境效益三个方面定量评价乡村旅游扶贫进程中乡村居民的效益感知水平,发现居民对乡村旅游发展带来的三个层面的效益整体处于较高的感知水平。最后对未来乡村旅游扶贫利益的协调机制提供相应的策略建议,以期能够促进乡村旅游扶贫的可持续发展,实现乡村振兴战略目标。This study quantitatively evaluates the perceived level of rural residents’ perceptions of benefits in the process of rural tourism poverty alleviation from three aspects, namely economic benefit, social cultural benefit and environmental benefit. It is found that rural residents’ perception of the benefits of the three aspects of rural tourism development is at a high level. Finally, the study provides the suggestions for the future coordination mechanism of rural tourism poverty alleviation, so as to promote the sustainable development of rural tourism poverty alleviation and ultimately achieve the strategic goal of rural revitalization.

关 键 词：乡村振兴 乡村旅游 旅游扶贫 利益评价 

分 类 号：F592.7[经济管理—旅游管理]