合格献血者的人口学特征“可视化”应用初探  

Preliminary study on the application of visualization of demographic characteristics for qualified blood donors

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作  者:钟炽辉[1] 梁自领 陈少彬[1] 叶群弟 何子毅[1] 郭鹏豪[1] 陈庆恺[1] ZHONG Chihui;LIANG Ziling;CHEN Shaobin;YE Qundi;HE Ziyi;GUO Penghao;CHEN Qingkai(Dongguan Central Blood Station,Dongguan 523930,Guangdong,China)

机构地区:[1]广东省东莞市中心血站,广东东莞523930

出  处:《右江医学》2021年第2期117-121,共5页Chinese Youjiang Medical Journal

基  金:东莞市社会科技发展(一般)项目(2018507150261178)。

摘  要:目的通过挖掘某市献血者的基本信息,转化为“可视化”的人口学特征,为制订个性化的献血者招募策略提供参考依据。方法整理2018年1月至2020年6月共125459名血液检测合格的献血者信息,将不同年龄、性别、职业、献血次数和献血地点等数据转化为“可视化”的图表加以分析。结果125459名合格的献血者中,男性与女性献血者在年龄分布上不同(P<0.01),重复献血者在34~42岁年龄段的比例最高;不同职业的献血者以普通员工的比例最高,且“80后”的普通员工最多;该市各行政区域的献血人数不同,其中水乡片区最少,献血者主要分布在滨海片区、城区片区、东南部片区及松山湖片区,献血1次的普通员工最多。结论“可视化”图表分析可直观明了概括该市献血人群的基本特点,通过对献血者不同特征指标分析,为挖掘“潜在献血者”和制订个性化精准招募对策提供直观的参考依据。Objective To provide reference for the development of personalized blood donor recruitment strategy by mining the basic information of blood donors in a city and transforming it into visualized demographic characteristics.Methods From January 2018 to June 2020,the information of 125459 blood donors who passed the blood test were collected,and the data of different ages,genders,occupations,blood donation times and blood donation locations were transformed into visualized charts for analysis.Results Among 125459 qualified blood donors,male and female donors were different in age distribution(P<0.05).Repeated donors had the highest proportion in the age group from 34 to 42 years.Ordinary employees had the highest proportion in the donors of different occupations,and most of them were the post-80s.The number of blood donations were different among different administrative areas in this city.Among them,blood donors in Shuixiang area was the least.Donors were mainly distributed in coastal area,urban area,southeast area,and Songshan Lake area,and ordinary employees who donated blood once were the most.Conclusion Visualized chart analysis can intuitively summarize the basic characteristics of donors in this city.Through the analysis of different characteristic indicators of blood donors,it can provides an intuitive reference for mining potential blood donors and formulating personalized and precise recruitment strategies.

关 键 词:献血者 可视化 人口学特征 热力图 

分 类 号:R193.3[医药卫生—卫生事业管理]

 

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