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作 者:崔权明[1] CUI Quan-ming(Guangdong Food and Drug Vocational College,Guangzhou 510520,China)
出 处:《广州体育学院学报》2021年第2期29-31,共3页Journal of Guangzhou Sport University
摘 要:我国体育产业经历了几十年的发展,积累了经验、财富,也同时积累了很多问题,加之我国大的经济结构问题,体育产业发展面临着结构调整和产业转型的双重压力。总体来看,我国体育产业属于劳动密集型产业,以代加工为主要构成组份,在国际产业分工中处于下游微利环节。劳动力成本的上升使得许多国际大品牌订单向东南亚国家转移,在一定程度上加重了我国体育产业制造业产能过剩。“一带一路”倡议为我国体育产业向国外输出提供了如鱼得水的契机,为此,体育产业必须积极研究“一带一路”沿线国家市场,加强自身竞争力构建,以国际视野实现我国体育产业的战略转型。China's sports industry has experienced decades of development,accumulated experience and wealth,and accumulated many problems at the same time.In addition to China's large economic structure,the development of sports industry faces the dual pressures of structural adjustment and industrial transformation.Generally speaking,China's sports industry is a labor-intensive industry,with processing as the main component and downstream in the international industrial division.The rise in labor costs has caused many international big brand orders to shift to the southeast and the country,which has increased the overcapacity of China's sports industry manufacturing industry to a certain extent.The“Belt and Road Initiative”provides an opportunity for China's sports industry to export to foreign countries.For this reason,the sports industry must actively study the national market along the“Belt and Road”,strengthen its own competitiveness,and realize the strategic transformation of China's sports industry with an international perspective.
分 类 号:G80[文化科学—运动人体科学]
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