优化电力营商环境背景下电力供应商画像研究  

Research on Power Supplier Portrait Under the Background of Optimizing Power Business Environment

作　　者：周鹏程 曾鸣[2] ZHOU Pengcheng;ZENG Ming(Southern Power Grid Materials Co.,Ltd.,Guangzhou 510620,China;School of Economics and Management,North China Electric Power University,Beijing 102206,China)

机构地区：[1]南方电网物资有限公司,广东广州510620 [2]华北电力大学经济与管理学院,北京102206

出　　处：《山东电力技术》2021年第4期19-24,共6页Shandong Electric Power

基　　金：国家社会科学基金重大项目(19ZDA081)。

摘　　要：为助力优化电力营商环境,推动电力企业与供应商打造现代化能源电力供应链,针对电力供应商画像应用展开研究。梳理用户画像的原则和流程,研究了优化营商环境下的画像数据特征,明确电力供应商画像研究思路,分别对工程类供应商、货物类供应商和服务类供应商构建电力供应商画像标签体系,并对标签体系进行了画像可视化呈现。最后在招标采购领域探索供应商画像的应用场合,为推动电力企业与供应商形成战略合作伙伴关系提供理论支撑。In order to help optimize the power business environment and promote the power enterprises and suppliers to build a modern energy and power supply chain,the application of power supplier portrait was studied.Firstly,the principles and processes of user portraits were sorted out,the characteristics of portrait data in the optimized business environment were studied,and the research ideas of power suppliers portrait were clarified.Moreover,a power supplier portrait label system was constructed for engineering suppliers,goods suppliers and service suppliers respectively,and the image visualization of the label system was presented.Finally,the application of supplier portrait was explored in the field of bidding and procurement to provide theoretical support for promoting the formation of strategic partnership between power enterprises and suppliers.

关 键 词：供应商画像 电力营商环境 画像标签体系 画像可视化 招标采购 

分 类 号：F426.61[经济管理—产业经济]