浅析中国游客在旅游过程中的文化休克现象  

Analysis on the culture shock of Chinese tourists in the process of tourism

作　　者：卢奕彤 方友忠 Lu Yitong;Fang Youzhong(School of European studies,Beijing International Studies University,Beijing 100020)

机构地区：[1]北京第二外国语学院欧洲学院,北京100020

出　　处：《北方经贸》2021年第4期144-147,共4页Northern Economy and Trade

基　　金：2019年国家社科基金中国社会治理项目(19WZZB005)。

摘　　要：伴随航空、高铁的平民化,境外游、长途游成为旅游的热门选择,目的地与客源地的文化差异带给游客的文化冲击愈加明显,游客个体的文化休克现象时有发生。现通过问卷调查法分析了202位长途旅行游客的旅游经历,并从旅行目的地选择的倾向差异性及特征;国内外文化冲突的异同;导游在一定程度上缓解了文化休克的发生,这三个方面进行了调查结果分析,最终得出相应结论。Tourism meets people's needs for"innovation,knowledge and pleasure",and has become one of the indispensable lifestyles of modern people with the improvement of material living standards.Overseas travel and long-distance travel have become popular choices for tourists because of the popularization of air transport and high-speed rail.The cultural difference between destinations and source areas of tourists has brought more and more obvious culture shocks to tourists,and culture shocks of individual tourists occur from time to time.What is the cause of cultural shock?Are there obvious differences in cultural shock caused by domestic and overseas travel?This paper analyzes the tourism experience of 202 long-distance tourists through a questionnaire method,and finds that culture shock is a necessary process for both domestic and overseas travel,and the greater the cultural difference between the original place and the destination,the phenomenon of culture shock will be more obvious and lasting.

关 键 词：旅游 文化休克 跨文化交际 

分 类 号：G05[文化科学]