汉语国际传播影响要素研究范式探讨  

Research Paradigm of Influencing Factors of Chinese International Communication

作　　者：尹春梅[1] YIN Chun-mei(School of International Cultural Exchanges,Xinjiang Normal University,Urumqi 830054,China)

机构地区：[1]新疆师范大学国际文化交流学院,新疆乌鲁木齐830054

出　　处：《东北师大学报（哲学社会科学版）》2021年第3期121-130,共10页Journal of Northeast Normal University(Philosophy and Social Science Edition)

基　　金：国家社科基金重大招标项目(17ZDA306);国家社科基金一般项目(17BYY083);新疆师范大学博士科研启动基金项目(XJNUBS202024)。

摘　　要：对汉语国际传播的影响要素进行探究,有助于把握汉语传播的当地环境及利弊因素,使问题发现和对策分析更加深入、系统。本文在解析汉语国际传播影响要素理论来源基础上,尝试构建汉语国际传播影响要素研究范式:具备传播需求与传播价值的语言在中外双方共同推拉下传播,传播过程受国家需求和民间需求上下驱动,以及传播国和对象国双方支持的左右推拉影响。研究还对范式进行了内部指标界定,使范式体系能够用于数据收集,实现汉语国际传播宏观、中观、微观影响要素的定性与定量研究。该范式使建立汉语国际传播影响要素数据库成为可能,对深入开展汉语传播区域国别风险对策研究,以及服务孔子学院等国际中文教育机构可持续发展具有理论和现实意义。Exploring the factors that influence the international spread of Chinese can help us understand the advantages and disadvantages of the local environment and conditions of the spread of Chinese,and make the problem discovery and countermeasure analysis more in-depth and systematic.On the basis of analyzing the theoretical sources of influencing factors of international communication of Chinese,this paper attempts to construct a research paradigm of influencing factors of international communication of Chinese as follows.The communication process of languages with communication needs and values is driven up and down by the needs of the state and the people,and influenced by the support of both the transmitting country and the target country.The research also analyzes the framework and validates the system of the paradigm,as well as the internal definition of each element.This paradigm can be used to collect index data,and achieve qualitative and quantitative research on macro,meso and micro influencing factors of Chinese international communication.This paradigm makes it possible to establish a database of factors that influence the international dissemination of Chinese language,and helps to conduct in-depth research on the risk countermeasures of regional or national dissemination of Chinese language,as well as serve the sustainable development research of international Chinese language education institutions such as Confucius Institutes.

关 键 词：汉语国际传播 影响要素 传播需求 孔子学院 国际中文教育 

分 类 号：G125[文化科学]