“视觉转向”与新媒体信息中的“日常生活框架”  

Visual Turn and the Frame of Daily Life in New Media Information

作　　者：汪岚[1,2] WANG Lan(College of Chinese Language and Literature Fujian Normal University,Fuzhou 350007,China;Jinshan College of Fujian Agriculture and Forestry University,Fuzhou 350002,China)

机构地区：[1]福建师范大学文学院,福建福州350007 [2]福建农林大学金山学院,福建福州350002

出　　处：《哈尔滨师范大学社会科学学报》2021年第3期163-166,共4页Journal of Social Science of Harbin Normal University

基　　金：2020年福建省中青年教师教育科研项目“‘视觉转向’下全媒体意识形态传播体系的构建”(JAS20526)。

摘　　要：伴随着社会体系和个体经验结构的转变,社会学家欧文·戈夫曼所说的"日常生活框架"也产生了新的变化。在"视觉化"的影响下,"剧班"的意义被延展,作为分割"前台"(呈现的自我)和"后台"(真实的自我)的介质,当代媒介场所即"屏幕",让"前台"与"后台"在一定的情境下相互转化,两者由"分割"变为"连接"。新媒体信息的"日常生活"在"视觉转向"的浪潮中,用"视觉化"的手段展示了传统文化形态下被限制的个体观念。With the transformation of social system and individual experience, what Erving Goffman calls the Frame of Daily Life has also produced new changes. Under the influence of visualization, the meaning of Drama Class is extended. As a medium that divides Front Stage(presented self) and Back Stage(real self), screen put Front Stage and Back Stage from segmentation into connection. In the wave of Visual Turn, the Daily Life of New Media information show the restricted individual under the traditional culture by Visualization.

关 键 词：视觉转向 新媒体 日常生活框架 

分 类 号：G20[文化科学—传播学]