“群”以“类”聚:基层社会治理中的直联式吸纳——基于G省L镇“微信动员”的个案考察  

Clustering by Class in the Direct Social Co-optation in Grass-roots Social Governance:A Case Study of WeChat Mobilization in L Town of G Province

作　　者：刘红波[1] 林彬 LIU Hongbo;LIN Bin

机构地区：[1]华南理工大学公共管理学院,广州510641

出　　处：《华南师范大学学报（社会科学版）》2021年第4期101-114,207,共15页Journal of South China Normal University：Social Science Edition

基　　金：研究阐释党的十九届四中全会精神国家社会科学基金重点项目“基于数据赋能的基层社会治理现代化研究”(20AZD088)。

摘　　要：社会吸纳机制是国家治理体系中重要的制度设计。随着社交媒体的普及和应用,相较于社会组织和社会精英的吸纳,针对普通民众的吸纳机制出现了积极动向。直联式吸纳便是一种针对普通民众的吸纳模式,其典型特征是“群”以“类”聚,即用“共同规律”找寻可靠的“自己人”。直联式吸纳表现出双重“自己人”效应,呈现出由“准行政人员—积极配合者—服从管理者”的递进式吸纳特征。其核心运作机制是渗透机制和剔除机制,通过身份认同和行为鉴别,寻找到普通民众中的“自己人”;目的是通过“自己人”渗透进社会,以掌握真实信息或协助完成某些事项。新媒体社会下的“社会吸纳2.0”,与传统吸纳模式有明显区别,这为营造良好的国家与社会互动关系提供了新的分析角度。Social co-optation mechanism is an important institutional design in national governance system.With the popularization and application of social media,compared with the absorption of social organizations and social elites,there is a positive trend in the absorption mechanism for ordinary people.By observing the operation process of L town using WeChat group to carry out social mobilization,this paper analyzes the operation mechanism of administrative co-optation of the public.The absorption mode for ordinary people is defined as“direct connection absorption”,which shows that a“group”forms by“class”,namely,the“common law”is used to find reliable“own people”.It is found that there is a“differential order pattern”in social co-optation,which forms a progressive process of“quasi-administrators–active cooperators–subordinates to managers”.The core operation mechanism is an infiltration mechanism and an elimination mechanism.Through identity recognition and behavior identification,we can find“our own people”among ordinary people with the purpose of infiltrating into the society to grasp the real information or help to complete some things.“Social co-optation 2.0”in the new media society is obviously different from the traditional co-optation mode and provides a new analytical perspective for creating good interaction between the state and the society.

关 键 词：社会吸纳 “自己人”效应 直联式吸纳 微信群 “社会吸纳2.0” 

分 类 号：C913.2[经济管理]