康养旅游评价指标体系构建研究——基于四川省21个市州的面板数据  

Research on the Construction of Evaluation Index System of Health Tourism——Based on Panel Data of 21 Cities and Prefectures in Sichuan Province

作　　者：李东[1] LI Dong(College of Humanities and Social Sciences,Panzhihua University,Panzhihua,Sichuan 617000)

机构地区：[1]攀枝花学院人文社科学院,四川攀枝花617000

出　　处：《江苏商论》2021年第9期55-58,共4页Jiangsu Commercial Forum

基　　金：攀枝花阳光康养产业技术研究院康养产业科技平台建设项目(项目编号:2019ZX-8-7);攀枝花大学科技园发展有限责任公司种子资金“双创”项目(2019-30)。

摘　　要：本文选取17个指标构建了康养旅游评价指标体系。采用主成分分析法,以四川省21个地市州为研究对象,通过聚类分析法将全省21个地市州分为四类,横向比较了区域间的康养旅游发展水平差异。研究表明:该评价指标体系能够很好地反映不同区域康养旅游的发展水平、优势和劣势,为各地康养旅游发展提供决策依据。This paper selects 17 indicators to construct an evaluation index system for health tourism.Using the principal component analysis method,taking 21 cities and prefectures in Sichuan Province as the research objects,the 21 prefectures,cities and prefectures in the province were divided into four categories through the cluster analysis method,and the differences in the development level of health tourism between regions were compared horizontally.Research shows that the evaluation index system can well reflect the development level,advantages and disadvantages of health tourism in different regions,and provide a basis for decision-making in the development of health tourism in various regions.

关 键 词：康养旅游 评价指标体系 四川 

分 类 号：F590.2[经济管理—旅游管理]