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作 者:李小玉[1] 陶虹佼[1] 徐蒙 Li Xiaoyu;Tao Hongjiao;Xu Meng
出 处:《企业经济》2021年第8期83-95,共13页Enterprise Economy
基 金:江西省社会科学院学习贯彻党的十九届五中全会精神专项课题“打通我省农村新型消费‘堵点’的对策建议”(项目编号:21WT08)。
摘 要:“双循环”新发展格局下,加快培育农村新型消费、充分释放农村新型消费需求已成为当下刺激、拉动农村消费的共识,也是政策的新着力点。本文以江西省农村居民消费为对象进行分析发现:江西省农村居民消费面临着整体规模不大、消费层次偏低、新业态新模式下沉偏慢等问题,而这主要是由于农民收入水平相对偏低、农村空心化现象突出、农村地区新业态新模式供给不足、基础环境发展欠优以及农村地区对外辐射能力较弱所致。基于研究结论,本文提出应从提升新型消费能力、壮大新型消费主体、拓展新型消费空间、改善新型消费环境、创造新型消费热点五个方面打通农村新型消费存在的“堵点”,促进农村消费升级。Under the"dual circulation"development pattern,accelerate cultivation the new-type consumption in rural areas and fully releasing the new type of rural consumption demand has become the current consensus to stimulate and drive the rural consumption,and also the new focus of the policies.By studying rural household expenditure in Jiangxi Province,it is found that the rural consumption in Jiangxi is faced with the problems such as small overall scale,low consumption level and slow popularization of new forms of business,which are due to low income level of farmers,prominent rural hollowing out,insufficient supply of new forms of business,poor external environment and weak external radiation ability to attract businesses.To accelerate the consumption upgrading in rural areas,five aspects can be worked on:improving the capability of new-type consumption,enlarging the size of consumers,expanding new consumption scenarios,improving consumption environment,and creating new consumption hotspots.
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