传播视域下武术动漫的发展思考  

Thoughts on the Development of Martial Arts Animation from the Perspective of Transmission

作　　者：王凯奕 WANG Kaiyi(Matial Arts College,Shanghai University of Sport,Shanghai,200438 China)

机构地区：[1]上海体育学院武术学院,上海200438

出　　处：《当代体育科技》2021年第21期179-182,共4页Contemporary Sports Technology

摘　　要：该文通过文献资料法、逻辑分析法,将中国和日本的动漫进行对比,并找出国产动漫发展的不足,以及将武术融入动漫的优势,得出中国丰富多彩的传统文化可以为武术动漫提供题材,而且动漫可以作为武术传播的重要媒介。针对国产动漫产业结构单一、文化内涵缺少深度挖掘、受众群体面比较狭窄等问题,提出建议和思考:动漫创作中应充分挖掘武术和武侠文化、创新题材、培养武术与动漫双向人才、构建完整的动漫产业链。Through literature review and logical analysis,this paper compares Chinese and Japanese animation,f inds out the shortcomings of domestic animation development and the advantages of integrating martial arts into animation,and concludes that Chinese rich and colorful traditional culture can provide many themes for martial arts animation,and animation can be used as an important medium for countless communication.In view of the single structure of domestic animation industry,the lack of in-depth excavation of cultural connotation,and the relatively narrow audience,this paper puts forward some suggestions and thoughts:fully excavate martial arts and martial arts culture in animation creation,innovate the theme,cultivate two-way talents of martial arts and animation,and build a complete animation industry chain.

关 键 词：武术 动漫 武术动漫 武术传播 文化 

分 类 号：G80-05[文化科学—运动人体科学]