南阳市运动休闲小镇发展策略研究  

Research on Development Strategy of Sports and Leisure Towns in Nanyang

作　　者：徐鸿鹏[1] XU Hongpeng(Nanyang Normal University,Nanyang,Henan Province,473061 China)

机构地区：[1]南阳师范学院,河南南阳473061

出　　处：《当代体育科技》2021年第24期140-144,共5页Contemporary Sports Technology

基　　金：南阳市战略发展研究院课题(NYJC-2017-41)。

摘　　要：运动休闲小镇的构建应当与南阳市的发展规划战略方向保持一致,借鉴国内外小镇的建设经验,发挥政府的主导作用,吸引社会资金,立足自身现有资源,借助区位优势,做好产业定位,选择具有区域差异、形态多样的主题,整合体育产业链,打造赛事、体育休闲等项目吸引客流,逐步完善基础设施与配套服务,切实推动运动休闲小镇的建设。The construction of sport and leisure towns should keep in line with the strategic direction of Nanyang's development planning.We should draw lessons from the construction of small towns at home and abroad,play the leading role of the government,and attract social funds,basing on own existing resources and regional advantages,to make good industrial positioning.It is to attract passengers and gradually improve infrastructure and supporting services,by selecting themes with regional differences and diverse forms,integrating sport industry chain and building sport event and sport leisure,which can promote the construction of sports and leisure towns.

关 键 词：南阳市 运动休闲小镇 可行性 发展策略 

分 类 号：G812.7[文化科学—体育学]