嫩江流域民族体育旅游资源及其产业化发展  

National Sports Tourism Resources in Nenjiang River Region and Its Industrialization Development

作　　者：张良祥[1] 修月[1] 宋智梁[1] 张大伟[2] ZHANG Liang-xiang;XIU Yue;SONG Zhi-liang;ZHANG Da-wei(School of Physical Education,Qiqihar University,Qiqihar Heilongjiang 161006,China;School of Physical Education,Hulunbuir University,Hailar Inner Mongolia 021008,China)

机构地区：[1]齐齐哈尔大学体育学院,黑龙江齐齐哈尔161006 [2]呼伦贝尔学院体育学院,内蒙古海拉尔021008

出　　处：《齐齐哈尔大学学报（哲学社会科学版）》2021年第9期93-95,147,共4页Journal of Qiqihar University(Philosophy & Social Science Edition)

基　　金：2020年度黑龙江省经济社会发展重点研究课题(20515);2020年黑龙江省属高校基本科研业务费科研项目人文社会科学类智库项目(135509901)。

摘　　要：嫩江流域是我国东北重要的自然-人文区域,既是边疆地区,又是民族地区,拥有得天独厚的民族体育旅游资源优势。但是,嫩江流域民族体育旅游在资源的开发利用及其产业化发展还存在很多问题亟待解决。可以从整体规划设计、打造民族节庆游、强化政府主导作用、完善投入机制等方面入手,主动融入新时代经济社会新发展格局、带动民族体育旅游大发展、探索民族体育与文旅融合发展的市场化运作机制、发挥专业队伍优势,促进江流域民族体育文旅融合发展。Nenjiang River basin is an important natural-cultural region in northeast China,which is not only a frontier area,but also a national sports tourism resource.However,there are still many problems that need to be solved urgently in the exploitation and utilization of national sports tourism resources and its industrialization in the Nenjiang River Basin.We can design the overall plan,build ethnic festival tour,strengthen the leading role of government,improve the investment mechanism and other aspects.We should take the initiative to integrate into the new era of economic and social development pattern,so as to promote national sports and tourism development;And to explore the integration of national sports and cultural tourism development of the market-based operating mechanism,so as to give full play to the advantages of professional teams.Further promote the integrated development of national sports,culture and tourism in the river basin.

关 键 词：嫩江流域 民族体育 旅游资源 产业化 

分 类 号：G812.47[文化科学—体育学] F592.7[经济管理—旅游管理]