松桃县月亮谷康养旅游开发研究  

Research on the Development of Health Tourism in Moon Valley of Songtao County

作　　者：潘玉道 潘池钦 王德源 Pan Yudao;Pan Chiqin;Wang Deyuan(Forestry Science and Technology Promotion General Station,Guiyang,Guizhou 550001,China;Forestry Survey and Design Limited Company of Guizhou Province,Guiyang,Guizhou 550003,China;Forestry Survey&Planning Institute of Guizhou Province,Guiyang,Guizhou 550003,China)

机构地区：[1]贵州省林业科技推广总站,贵州贵阳550001 [2]贵州林业勘察设计有限公司,贵州贵阳550003 [3]贵州省林业调查规划院,贵州贵阳550003

出　　处：《绿色科技》2021年第17期220-223,229,共5页Journal of Green Science and Technology

摘　　要：由于我国康养旅游业起步较晚,在模式研究和产业实践层面,仍处于初级阶段。以松桃县月亮谷项目为例,阐述和分析了其康养旅游业的开发条件、开发策略及景点建设,对我国康养旅游业面临的问题进行了研究,从宣传推广、开发流程、资源导入、服务体系等方面提出了改进建议。China's health care tourism started late,and it is still in the primary stage in the model research and industrial practice.Taking Moon Valley Project in Songtao County as an example,this paper expounds and studies the development conditions,development strategies and scenic spot construction of its health care tourism industry,analyzes the problems faced by China's health care tourism industry,and puts forward improvement suggestions from the aspects of publicity and promotion,development process,resource introduction,service system,etc.

关 键 词：康养旅游 旅游开发 景点建设 策略研究 

分 类 号：F592[经济管理—旅游管理]