农村地区老年人短视频使用的数字反哺现象研究——基于山西省中上达村的考察  

A Study on Digital Back-feeding of Elderly Short Video Users in Rural Areas

作　　者：赵庆婷 高昊[1] Zhao Qingting;Gao Hao

机构地区：[1]南京师范大学新闻与传播学院,江苏南京210097

出　　处：《传媒观察》2021年第9期75-82,共8页Media Observer

摘　　要：本研究沿用"数字反哺"概念,以山西省中上达村为研究个案,在参与式观察的基础上,使用问卷调查和访谈法,从亲代和子代考察了中上达村老年人短视频使用过程中代际互动的情况,证实农村地区老年群体在短视频使用过程中存在接入反哺、技能反哺和观念反哺的现象。在此基础上,进一步探讨了该村老年人短视频反哺的特点和作用,发现中上达村老年人短视频使用过程中的数字反哺具有主动反哺和诉求反哺共存、女性更容易接受反哺以及反哺存在不彻底性等特点。This study adopts the concept of "digital back-feeding" and takes Zhongshangda Village in Shanxi Province as a case study. Based on participatory observation,questionnaires and interviews are used to study the intergenerational interaction in the use of short videos among the elderly in Zhongshangda Village. It is confirmed that there are access,skill,and concept back-feeding in short video using among the elderly in rural areas. On this basis,the article further explores the characteristics and functions of digital back-feeding in the use of the elderly in the village. It is found that the digital back-feeding is characterized by the coexistence of active back-feeding and demand back-feeding,the greater receptiveness of women to back-feeding,and the incompleteness of backfeeding among the elderly. It is also found that digital back-feeding plays a positive role in improving intergenerational relationships,promoting family harmony,and advancing rural governance.

关 键 词：农村地区 老年人 短视频 数字反哺 

分 类 号：G206[文化科学—传播学]