“国潮”视域下的银黏土饰品创新设计应用  

INNOVATIVE DESIGN AND APPLICATION OF SILVER CLAY JEWELRY FROM THE PERSPECTIVE OF "GUOCHAO"

作　　者：陆琰[1] LU YAN

机构地区：[1]上海商学院艺术设计学院

出　　处：《设计》2021年第19期17-19,共3页Design

基　　金：2021年度上海市大学生文创实践基地项目《产业化文创项目就职创业指导实践基地》项目编号:HJWX20200613。

摘　　要：在"国潮"兴起背景及其带来的变化之下,探究银黏土饰品的设计表现与创新应用。从对"国潮"概念的理解出发,剖析新生代用户的消费需求,并结合具体案例的分析,探究"国潮"风格的银黏土饰品在主题来源、造型形态、材质搭配、工艺技术等方面的设计思考和具体应用实践。为中国传统文化的精华赋予潮流思维,将更创新的设计观念、更广泛的设计手法用于银黏土饰品的设计实践,通过提升文化价值和商业价值的融合,为国潮元素在银黏饰品设计中的实现路径提供新的方法与参考。Under the background of the rise of "Guochao" and the changes brought by it. the design performance and innovative application of silver clay jewelry were explored. Starting from the understanding of the concept of "Guochao". analyzing the consumption needs of the new generation of users. And. combined with the specific case analysis. this paper explores the design thinking and practical application of silver clay jewelry of "Guochao" in the aspects of theme source. shape form. material matching. technology and so on. The essence of Chinese traditional culture is endowed with trend thinking and the design practice of silver clay jewelry is applied in more innovative design concept and a wider range of design techniques.

关 键 词：国潮 银黏土 饰品设计 创新 主题造型 

分 类 号：J526.1[艺术—艺术设计]