尖峰岭保护区环境解说媒介设计——基于认知心理学的设计方法  

The Design of Environmental Interpretation Media in Jianfengling Nature Reserve——Design Method based on Cognitive Psychology

作　　者：边策 Bian Ce(Academy of Forest and Grassland Inventory and Planning,National Forestry and Grassland Administration,Beijing 100714)

机构地区：[1]国家林业和草原局调查规划设计院,北京100714

出　　处：《热带林业》2021年第3期74-80,73,共8页Tropical Forestry

摘　　要：在生态旅游规划中,环境解说是不可或缺的一个环节。解说资源、解说媒介和解说受众构成了环境解说系统的三要素。其中,解说媒介是解说三要素的重要组成部分,是解说资源和解说受众的桥梁和纽带。文章针对当前尖峰岭保护区环境解说媒介存在的问题,借鉴认知心理学的理论知识,结合保护区特色,对解说媒介选择进行分析,提出“基于注意过程的解说媒介设计”“基于记忆过程的解说媒介布局”和“基于思维过程的解说媒介构建”3个方法,对保护区解说媒介进行设计,从而实现保护环境的教育目的,实现保护区自然资源的保护与合理利用,实现保护区生态旅游的可持续发展。In the planning of eco-tourism,environmental interpretation is an indispensable link.Interpretation resources,interpretation media and interpretation audiences constitute the three elements of the environmental interpretation system.Among them,the interpreting medium is an important part of the three elements of interpreting,and it is the bridge and link between interpreting resources and interpreting audiences.Aiming at the current problems of the environmental interpretation media in Jianfengling Nature Reserve,this paper draws on the theoretical knowledge of cognitive psychology and combines the characteristics of the nature reserve to analyze the selection of the interpretation media,and proposes“Interpretation media design based on attention process”,“interpretive media layout based on memory process”and“interpretive media construction based on thought process”.The three methods of interpretive media layout and the construction of interpretive media based on the thought process are designed to design the interpretive media of the protected area,so as to realize the educational purpose of protecting the environment,realize the protection and rational use of natural resources in the protected area,and realize the ecological protection of the protected area.Sustainable development of tourism.

关 键 词：环境解说媒介 尖峰岭保护区 认知心理学 

分 类 号：B845.65[哲学宗教—心理学]