科技与旅游融合:演变路径与应对策略  

Integration of Sci-tech and Tourism: Evolution Path and Countermeasures

作　　者：李竞爽 LI Jing-shuang(Chinese National Academy of Arts,Beijing 100012,China)

机构地区：[1]中国艺术研究院文化政策研究中心,北京100012

出　　处：《浙江工商职业技术学院学报》2021年第2期8-13,共6页Journal of Zhejiang Business Technology Institute

基　　金：中国艺术研究院科研项目“文化旅游政策导向研究”(编号2019-1-4)阶段性研究成果。

摘　　要：随着科技的进一步发展,大数据、互联网、新媒体等科学技术在旅游业发展中的运用范围愈来愈广,无论从旅游主体、旅游客体还是政府管理角度来看,旅游都已经离不开科技的支撑和运用。针对蓬勃发展的"科技+旅游"融合浪潮,在梳理科技与旅游融合历史的基础上,可发现当下"科技+旅游"所面临的问题,并从新一代消费模式以及大众对高质量休闲文化产品的需求发展与转变、经济形势与科技的发展变化与产业融合途径层面出发,提出未来科技与旅游深度融合所需要的应对策略。With the further development of science and technology, the applications such as the big data, Internet and new media are becoming more and more extensive in the development of tourism. From the perspective of the tourist subjects, tourist objects or government management, tourism cannot be separated from the support and application of technology. Against the booming integration wave of sci-tech and tourism, this paper retrospects its history and points out the current problems. At last, the coping strategies for the in-depth integration of sci-tech and tourism in the future are proposed from the perspective of transformation of the new generation consumption pattern, the public’s demand for high-quality leisure and cultural products, and the development and change of economic and technology with additional industrial convergence.

关 键 词：科技旅游融合 发展历程 面临问题 应对策略 

分 类 号：F590-05[经济管理—旅游管理]