石坚丹赤,筑梦前行——专访一汽解放汽车销售有限公司副总经理兼要客部部长张岩  

Interview with Zhang Yan,Deputy General Manager,and Director of VIP Department,of FAW Jiefang Sales Co.,Ltd.

作　　者：于晶 

机构地区：[1]不详

出　　处：《商用汽车》2021年第6期36-40,共5页Commercial Vehicle

摘　　要："石可破也,而不可夺其坚;丹可磨也,而不可夺其赤。"走进一汽解放汽车有限公司营销总部要客部(以下简称"一汽解放要客部")上海办公室,迎面就看到这幅挂在墙上的大篆书法牌匾。《商用汽车》杂志记者对一汽解放汽车销售有限公司副总经理兼要客部部长张岩的采访,就在这幅内容出自《吕氏春秋·诚廉》的牌匾下开始。Zhang Yan and his team of FAW Jiefang VIP Department were very impressed by their courage to explore the market,tenacity to rather break than bend and spiritofforging ahead without fear.Stone can be broken,with its inherent hardness unchanged;cinnabar can be ground,with its own color of red unchanged.Perhaps this is the true reflection of Jiefang’smarketing spirit.

关 键 词：商用汽车 吕氏春秋 一汽解放 营销总部 牌匾 销售 

分 类 号：F42[经济管理—产业经济]