数字化改革背景下科普方式创新研究  

Research on the Innovation of Popular Science Methods in the Context of Digital Reform

作　　者：汤雅兰 刘畅 Tang Yalan;Liu Chang(Zhejiang Business Technology Institute,Ningbo 315000)

机构地区：[1]浙江工商职业技术学院,浙江宁波315000

出　　处：《中阿科技论坛（中英文）》2021年第12期112-114,共3页China-Arab States Science and Technology Forum

基　　金：宁波市科学技术协会科普理论与方法研究项目“数字化改革背景下科普方式创新研究”(K2021-3-2)。

摘　　要：在网络科学技术迅猛发展的今天,数字科普方式正取代传统科普方式而成为当前科普主流。本文通过分析数字化改革背景下科普方式创新背景及其必要性,运用传播学经典的“5W”模型对当前数字科普现状进行了分析,针对数字科普面临的机遇和挑战,提出了数字化改革背景下科普方式创新的具体路径。With the booming of network science and technology,digital science popularization methods are replacing traditional science popularization methods and becoming the current mainstream.This paper analyzes the background and necessity of the innovation of science popularization methods in the context of digital reform,and uses the classic“5W”model of communication to examine the current status of digital science popularization.Aiming at the opportunities and challenges,the path for innovating science popularization methods in the context of digital reform is proposed.

关 键 词：数字化 数字科普 方式创新 

分 类 号：G311[文化科学]