高校图书馆开展精准化阅读推广的策略与路径  

Strategies and Paths for Accurate Reading Promotion in University Library

作　　者：王炬颖[1] 刘根厚 Wang Juying;Liu Genhou

机构地区：[1]连云港职业技术学院图书馆采编部,江苏连云港222006 [2]连云港职业技术学院图书馆,江苏连云港222006

出　　处：《新世纪图书馆》2021年第11期35-39,共5页New Century Library

摘　　要：阅读推广是高校图书馆的重要使命,通过分析高校图书馆阅读推广服务存在的不足之处,论文提出了开展精准化阅读推广的必要性,探究了开展精准化阅读推广的策略和具体路径,从而提升高校图书馆在传统服务基础上的文献精准服务能力,满足读者的个性化需求,提高阅读推广的精准性和实效性。Reading promotion is an important mission of university library.By analyzing the shortcomings of reading promotion service in university library,this paper puts forward the necessity of carrying out accurate reading promotion,and probes into the strategies and specific paths of carrying out accurate reading promotion,so as to improve the document accurate service ability of university library on the basis of traditional service,meet the personalized needs of readers,and improve the accuracy and effectiveness of reading promotion.

关 键 词：高校图书馆 阅读推广 策略与路径 

分 类 号：G252.17[文化科学—图书馆学]