新冠疫情防控常态化背景下衡水湖国际马拉松赛开展现状研究  

Research on the Current Situation of Hengshui Lake International Marathon under the Background of Normalization of COVID-19 Epidemic Prevention and Control

作　　者：杜雪松[1] 刘超[1] 王晓梦 DU Xuesong;LIU Chao;WANG Xiaomeng(Hengshui University,Hengshui,Hebei Province,053000 China)

机构地区：[1]衡水学院,河北衡水053000

出　　处：《科技资讯》2021年第33期168-170,共3页Science & Technology Information

基　　金：衡水学院2021年度校级课题(项目编号:2021SK39)。

摘　　要：随着全民健身的推进,马拉松赛事逐渐引起人们的关注。衡水的马拉松赛事首次举办的时间为2012年,到2021年已经成功举办9年,在马拉松比赛被推行的过程中,赛事逐渐被完善,所取得的宣传效果也较为明显。衡水市在举办马拉松比赛的过程中,在对外宣传的基础上建立起招商引资平台,为城市的发展带来了动力,对衡水市的旅游基础设施的建设、当地特色的餐饮文化以及住宿条件的提高均有一定的帮助。赛事在举办的过程中能帮助衡水对现有的产业结构开展调整,将原本落后的城市管理模式改进,将马拉松比赛的正向能量传递给每个人。该文基于新冠疫情防控常态化背景下,阐述了衡水湖国际马拉松赛对衡水发展的意义,分析了新冠疫情对国际及衡水湖国际马拉松赛的现状,提出了衡水湖国际马拉松赛的可持续发展策略。With the promotion of national fitness,marathon events have gradually attracted people’s attention.The first marathon event in Hengshui was held from 2012 to 2021.It has been successfully held for nine years.In the process of the implementation of the marathon,the promotion effect achieved by the gradual improvement of the event is also more obvious.In the process of holding the marathon,Hengshui City established a platform for attracting investment on the basis of external publicity,which has brought impetus to the development of the city.It is helpful for the construction of tourism infrastructure,catering culture with local characteristics and the improvement of accommodation conditions in Hengshui City.In the process of holding the event,it can help Hengshui adjust the existing industrial structure,improve the original backward urban management mode,and transfer the positive energy of the marathon to everyone.Based on the normalization of COVID-19 prevention and control,this paper expounds the significance of the Hengshui Lake International Marathon to Hengshui’s development,analyzes the current situation of international and Hengshui Lake International Marathon under COVID-19,and puts forward the sustainable development strategy of Hengshui Lake International Marathon.

关 键 词：衡水湖 马拉松赛 经济发展 影响 

分 类 号：G822.8[文化科学—体育训练]