数字化赋能视角下小微企业生态竞争力影响因素研究  

Research on the Factors Influencing the Ecological Competitiveness of Small and Micro Enterprises from the Perspective of Digital Empowerment

作　　者：曾春花[1] 王妮娟 ZENG Chunhua;WANG Nijuan(School of Economics and Management,Guizhou Normal University,Guiyang Guizhou 550025,China)

机构地区：[1]贵州师范大学经济与管理学院,贵州贵阳550025

出　　处：《生态经济》2022年第1期77-83,91,共8页Ecological Economy

基　　金：国家社会科学基金项目“喀斯特生态脆弱地区小微企业生态竞争力研究”(17BGL228)。

摘　　要：在经济转型升级和生态文明建设背景下,小微企业的生存发展要顺应绿色发展趋势,打造生态竞争力。随着数字化时代的到来,数字化赋能小微企业实现绿色发展提升其生态竞争力必将带来深远影响。为更好研究数字化环境下小微企业生态竞争力受哪些因素影响,给小微企业生态竞争力的培育提供一定的参考,在现有相关研究基础上,从小微企业外部环境与内部管理、生产及文化层面出发,对数字化环境下小微企业生态竞争力影响因素进行识别并确定权重;构建了五维数字化赋能视角下小微企业生态竞争力影响因素关系模型;最后给出研究结论并提出相关建议。In the context of economic transformation and upgrading and ecological civilization construction,the survival and development of small and micro enterprises should follow the trend of green development and create ecological competitiveness.With the advent of digital era,digital enabling will bring far-reaching impact on small and micro enterprises’ green development and their cultivation of ecological competitiveness.The aim of this research is to explore the factors affecting the ecological competitiveness of small and micro enterprises in the digital environment,and provide references for the cultivation of the ecological competitiveness of small and micro enterprises.On the basis of existing relevant studies,the weight of factors affecting the ecological competitiveness of small and micro enterprises in the digital environment are identified and determined from the aspects of external environment and internal management,production and cultural.Then,the relationship model of factors affecting the ecological competitiveness of small and micro enterprises from the perspective of five-dimension digital enabling are constructed.Finally,the research conclusion and relevant suggestions are put forward.

关 键 词：数字化赋能 小微企业 生态竞争力 影响因素 

分 类 号：F062.2[经济管理—政治经济学] F270