黑川雅之八大审美意识对“国潮”设计的影响  

The Influence of Kurokawa Yayuki Eight Major Aesthetic Consciousnesses on the Design of“National Tide”

作　　者：李毅[1] 范正研 LI Yi;FAN Zheng-yan(Chongqing University,Chongqing,400000)

机构地区：[1]重庆大学,重庆400000

出　　处：《湖南包装》2021年第6期25-28,共4页

摘　　要：旨在反思目前“国潮”设计所存在的文化元素饱和、设计过于形式化以及呈现效果同质化等问题,通过分析黑川雅之八大审美意识在内容以及形式上对中国国潮设计的指导意义,得出国潮设计更应该注重内容上对传统文化表达的结论,打破国潮设计只为传统文化做表面工夫的传统设计方式,从而促使中国传统文化与现代设计能够更为融洽地结合。The aim is to reflect on the current saturation of cultural elements,excessive formal design,and homogenization of presentation effects in the current national tide design.Through the analysis of the eight aesthetic consciousnesses of Kurokawa Masaichi,the guiding significance of the content and form to the design of China's"national tide",Draw the conclusion that Guochao design should pay more attention to the expression of traditional culture in content,breaking the traditional design method of Guochao design only for traditional culture,so as to promote a more harmonious combination of Chinese traditional culture and modern design.

关 键 词：国潮 黑川雅之 设计 

分 类 号：TB47[一般工业技术—工业设计]