社会再生产视角下互联网平台的演进路径  

The Evolution Path of the Internet Platform from the Perspective of Social Reproduction

作　　者：杜传忠[1] 王亚丽 刘志鹏 Du Chuan-zhong;Wang Ya-li;Liu Zhi-peng

机构地区：[1]南开大学经济与社会发展研究院 [2]南开大学经济学院 [3]中国信息通信研究院政策与经济研究所

出　　处：《经济学家》2022年第1期45-55,共11页Economist

基　　金：国家社会科学基金重点项目“工业化后期与新产业革命交汇下的我国制造业与服务业融合研究”(19AJY012);国家社会科学基金重大项目“新一代人工智能对中国经济高质量发展的影响、趋向及应对战略研究”(20&ZD067)。

摘　　要：本文基于马克思主义政治经济学的社会再生产理论,构建关于生产、分配、流通、消费各环节的PDTC演进模型,采用案例研究的方法,分析互联网平台的演进路径。研究发现,互联网平台通过跨界融合逐渐实现从消费环节至生产环节的垂直演进,主要受供需媒介和技术锁定的影响,因此处于社会再生产不同环节的企业有四种演进路径。有鉴于此,为更好地发挥互联网平台对生产关系的变革作用,应继续坚持有效市场和有为政府的核心理念,一方面,采取积极政策激发供需媒介的促进效应,理顺新经济新业态参与主体的生产关系;另一方面,辩证地看待互联网平台的通用性与专用性,通过核心技术创新促进互联网平台在生产环节的应用,构建新型产业组织。Based on the social reproduction theory of Marxist political economy,this paper constructs the PDTC evolution model of production,distribution,transportation and consumption,and uses the method of cases study to analyze the evolution path of the Internet platform.It is found that the Internet platform gradually develops the vertical evolution from consumption to production through cross-border integration,which is mainly affected by the supply and demand media as well as technology locking.Therefore,enterprises in different links of social reproduction have four evolution paths.In view of this,in order to give better play to the role of the Internet platform in the transformation of production relations,we should continue to adhere to the core concepts of effective market and promising government.On the one hand,we should adopt active policies to stimulate the promoting role of supply and demand media and straighten out the production relations of participants in new economy and new business forms;On the other hand,we should dialectically view the universality and specificity of the Internet platform,promote the application of the Internet platform in the production link through core technological innovation,and build a new industrial organization.

关 键 词：社会再生产 互联网平台 PDTC演进模型 新型产业组织 跨界融合 

分 类 号：F124[经济管理—世界经济] F49