主观金融素养对居民投保人身保险的影响研究  

A Study on the Influence of Subjective Financial Literacy on Residents’ Participation in Life Insurance

作　　者：王沈南[1] 吴锟[2] 吴卫星[3] WANG Shen-nan;WU Kun;WU Wei-xing

机构地区：[1]北京工商大学国际经管学院 [2]北京物资学院经济学院 [3]对外经济贸易大学金融学院

出　　处：《科学决策》2021年第12期1-18,共18页Scientific Decision Making

基　　金：国家社会科学基金后期项目(项目编号:20FJYB028);北京市教育委员会科研计划项目(项目编号:SM201910037006,SM202110037005);北京物资学院教育教学改革创新项目(项目编号:2021jgxm21001)。

摘　　要：居民合理参与保险市场,可以有效转移风险。然而,我国当前的保险密度和保险深度远远低于世界平均水平,亟待寻求提高居民保险市场参与的关键因素。基于清华大学中国金融研究中心2010年和2011年"中国消费金融现状及投资者教育调查数据",采用IVprobit、2SLS等模型考察了主观金融素养对居民投保人身保险的影响,研究发现:主观金融素养对居民家庭投保人身保险具有正向影响,该影响在细分的人寿保险、意外伤害保险、健康保险市场同样存在。并且,主观金融素养越高的家庭,保费支出水平越高。部分核心结论在CFPS2014和CHFS2017样本中依然成立。同时,居民的财富水平、收入水平、负债水平对其投保人身保险投保均具有正向影响。此外,家庭成员的健康状况越差,购买健康保险的可能性越大,这说明健康保险市场存在"逆选择"问题。研究结果表明,提高居民的主观金融素养非常重要,它对于优化居民保险参与乃至家庭金融行为具有深远影响。The behavior that residents reasonably participate in the insurance market can effectively spread the risk.However,the insurance density and insurance depth in Chinese insurance market fall behind the world’s average level,so it is very important to find the factors that affect the participation of insurance market.Using the data from the year 2010 and 2011 "Chinese Survey of Consumer Finance and the Investor Education" in China Center for Financial Research of Tsinghua University,this study investigates the association between subjective financial literacy and household insurance participation with IVprobit and 2SLS methods.This paper finds that:residents’ subjective financial literacy has a positive influence on life insurance participating,and such positive effect above also exists in the segmented life insurance,accident insurance and health insurance markets.At the same time,the higher the level of residents’ subjective financial literacy is,the higher the level of premium expenditure is.Some core conclusions are still valid using the data of CHFS2015 and CHFS2017.In addition,residents’ wealth,income and debt scale also have a positive influence on life insurance participating.in health insurance market,the worse the health status of family members,the more preferred to participate in the insurance market,which shows that there is an "adverse selection" problem in health insurance market.The findings show that it is very important to improve residents’ subjective financial literacy,which has a profound impact on optimizing residents’ insurance participation and family financial behavior.

关 键 词：主观金融素养 人身保险 健康保险 逆选择 因子分析 

分 类 号：F840.62[经济管理—保险]