西江千户苗寨民俗旅游资源开发的困境与优化  

The Predicament and Optimization of the Development of Folk Custom Tourism Resources of the Qianhu Miao Village in Xijiang

作　　者：张晓琳 ZHANG Xiao-lin(School of Tourism and Resources Environment,Qiannan Normal University for Nationalities,Duyun,Guizhou 558000)

机构地区：[1]黔南民族师范学院旅游与资源环境学院,贵州都匀558000

出　　处：《安徽农业科学》2022年第3期128-132,共5页Journal of Anhui Agricultural Sciences

基　　金：贵州省教育厅人文社科项目(2022ZC036)。

摘　　要：文化不仅可以彰显一个城市、景区的个性与特色,同时还可以提高其内涵和品位,丰富和满足游客体验,促进游客的消费,文化旅游在旅游业发展中的重要性日益凸显。“民俗文化”是文化旅游中最能够展示地方特色的,是旅游资源开发的灵魂。西江千户苗寨拥有丰富的民俗旅游资源,既有独特的苗族建筑和民族风情,又有精美的民族工艺和丰富的地方美食。通过对西江千户苗寨的民俗旅游资源现状进行分析,发现西江千户苗寨目前开发存在的困境,提出突破困境的优化策略,从而促进西江千户苗寨民俗旅游的可持续发展。Culture can not only highlight the personality and characteristics of a city and scenic spot,but also improve its connotation and taste,enrich and satisfy the experience of tourists,and promote the consumption of tourists.The importance of cultural tourism in the development of tourism has become increasingly prominent.“Folk culture”is the best way to show the local characteristics in cultural tourism,and it is the soul of the development of tourism resources.Qianhu Miao Village in Xijiang is rich in folk tourism resources,including unique Miao architecture and ethnic customs,exquisite ethnic craftsmanship and rich local cuisine.Based on the analysis of the current situation of folk tourism resources of Qianghu Miao Village in Xijiang,this paper finds out the difficulties existing in the development of Xijiang Qianhu Miao Village,and intends to explore the optimization strategies to break through the predicament.so as to promote the sustainable development of folk tourism in Xijiang Miao Village.

关 键 词：困境 优化 民俗旅游资源 西江千户苗寨 

分 类 号：F304.1[经济管理—产业经济]