字体设计及其在不同海报类型中的运用  

Font design and its use in different poster types

作　　者：王厦怡 刘玥[1] 袁琳[1] Wang Xiayi;Liu Yue;Yuan Lin(Hainan University School Of Art and Design,Haikou Hainan 570228)

机构地区：[1]海南大学美术与设计学院,海南海口570228

出　　处：《流行色》2022年第1期27-29,共3页Fashion Color

基　　金：海南大学教育教学改革研究项目编号:hdjy1922《以地域文化为依托的文创设计课程建设研究》。

摘　　要：随着时代的发展,字库的运用更加便利,从海报的角度来说,当代设计师如何选择字体,解析字体与海报的关系就尤为重要。在海报设计中,涉及传播信息、传达内容,离不开图形、色彩与文字,遵行字体设计的规范,字体的选择,文字的选择、文字传达的信息、文字运用的场景与不同类型海报的结合是海报设计中关键的一环。With the development of The Times,the use of font library is more convenient.From the perspective of posters,it is particularly important for contemporary designers to analyze the relationship between font and poster how to choose fonts.In poster design,when it comes to spreading information and conveying content,graphics,colors and words are indispensable.It is a key link in poster design to follow the norms of font design,the choice of font,the choice of text,the information conveyed by text,the combination of scenes used by text and different types of posters.

关 键 词：字体设计 海报类型 信息传达 

分 类 号：TP3[自动化与计算机技术—计算机科学与技术]