《徽商文化》课程与财务管理知识融合研究  

On the Integration of HuiZhou Merchants Culture and Financial Management

作　　者：王琦[1] 束亚弟[1] 祝华凤[1] WANG Qi;SHU Ya-di;ZHU Hua-feng(Chuzhou University,Chuzhou Anhui 239000,China)

机构地区：[1]滁州学院,安徽滁州239000

出　　处：《铜陵学院学报》2021年第6期119-121,共3页Journal of Tongling University

基　　金：安徽省重点教研项目“融双创的《徽商文化》课程建设研究”(2018jyxm0600);安徽省重大教研项目“新时代大学生双创教育升级实施路径研究与实践”(2020jyxm1319);滁州学院校级教研项目“以课程思政为抓手学校科研育人路径与优化研究”(2020jyz035)。

摘　　要：在高校课程中融入创新创业、中华优秀传统文化内容,是新时代高校育人的内在要求。同时,课程内容也要符合新时代大学生的需求特点。由于《徽商文化》课程首次面向财务管理专业开设,课程组通过文献研究、案例研究,发掘了可与财务管理知识紧密结合的系列内容,尤其是充分利用以下两点:杠杆原理的典当业中的囤当业务;类似永续年金的学田与祠田设置。这些结合点的挖掘与教学应用,使得课程具备“时尚化”并提升了其教学效果。Incorporating innovation,entrepreneurship,and excellent traditional Chinese culture into college curricula is an inherent requirement for college education in the new era.At the same time,the course content should also meet the needs of college students in the new era.As the Huaishang Culture course is offered for the first time for financial management majors,the course team has explored a series of contents that can be closely combined with financial management knowledge through literature research and case studies,especially the following two knowledge points:the pawn of leverage principle It is a hoarding business in the industry;the setting of school fields and shrine fields which is similar to that of perpetual annuities.The mining and teaching application of these combination points make the course"fashionable"and improve its teaching effect.

关 键 词：徽商文化 囤当 杠杆原理 学田与祠田 永续年金 

分 类 号：G642[文化科学—高等教育学]