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作 者:刘晓梅 刘翔宇 LIU Xiaomei;LIU Xiangyu(Business School,Hainan Tropical Ocean University;Saxo Fintech Business School,University of Sanya,Sanya Hainan 572022,China)
机构地区:[1]海南热带海洋学院商学院 [2]三亚学院盛宝金融科技商学院,海南三亚572022
出 处:《科技和产业》2022年第2期94-99,共6页Science Technology and Industry
基 金:三亚市哲学社会科学规划课题(SYSK2019-21);校级引进学科带头人和博士研究生科研启动项目(RHDXB201608)。
摘 要:随着旅游业的快速发展,三亚旅游公共服务设施建设水平有了明显提升。但通过国内外游客问卷调查和各大旅游景点实地调研发现,游客日益增长的公共服务需求与供给之间的矛盾仍然突出,同时在建设细节和服务品质等方面存在诸多问题,直接影响了三亚游客的体验感和满意度。针对三亚地方旅游资源特点和公共服务设施建设中存在的问题,结合国内外建设经验,提出完善路径及具体建议,以期提升全域旅游市场消费环境品质和国际竞争力。With the rapid development of tourism,the construction level of tourism public service facilities in Sanya has also been significantly improved.However,through questionnaire surveys of domestic and foreign tourists and field surveys of major tourist attractions,it is found that the contradiction between the increasing demand for public services by tourists and the supply of tourism public service facilities is still prominent.At the same time,there exist many problems such as construction details and service quality,which directly affect the experience feeling and satisfaction degree of tourists in Sanya.In view of the characteristics of Sanya's local tourism resources and the problems in the construction of tourism public service facilities,combined with domestic and foreign construction experience,the improvement paths and specific suggestions are put forward,hoping to promote the quality of consumption environment and international competitiveness in the global tourism market.
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