乡村振兴视域下我国运动休闲特色小镇体育产业集群发展研究  

Research on the Development of Sports Industry Cluster of Sports and Leisure Characteristic Towns in China from the Perspective of Rural Revitalization

作　　者：司景梅 SI Jingmei(Department of Physical Education,Lvliang University,Lvliang 033000,Shanxi,China)

机构地区：[1]吕梁学院体育系,山西吕梁033000

出　　处：《西安体育学院学报》2021年第6期713-718,共6页Journal of Xi'an Physical Education University

基　　金：山西省教育科学“十三五”规划课题基金项目(GH-19121)。

摘　　要：我国运动休闲特色小镇体育产业集群市场目前还处于起步阶段。对运动休闲特色小镇体育产业集群发展情况的调查发现,小镇体育产业集群发展存在着条件尚不完全成熟、基础设施不够完备、产业结构不均衡、体育赛事产生的集群效益水平不高、政策体系和服务平台有待完善、专业人才严重不足等问题。提出建议:制定符合市场规律的体育产业集群规划;发挥政府职能,注重体育产业市场集群发展规律;推出核心体育赛事;推动体育产业集群中企业可持续发展;完善体育产业集群发展的公共服务体系;增强企业创新的能力。The sports industry cluster market of sports and leisure characteristic towns is still in its initial stage.There are some problems in the development of small town sports industry cluster, such as immature conditions, incomplete infrastructure, unbalanced industrial structure, low level of cluster benefits generated by sports events, imperfect policy system and service platform, serious shortage of professionals and so on.Therefore, the author puts forward some suggestions: formulate the sports industry cluster planning in line with the market law;give full play to government functions and pay attention to the development law of sports industry market clusters;launch core sports events;promote the sustainable development of enterprises in sports industry cluster;improve the public service system for the development of sports industry clusters;enhance the ability of enterprises to innovate.

关 键 词：乡村振兴 运动休闲特色小镇 产业集群 产业融合 

分 类 号：G80-052[文化科学—运动人体科学]