“健康中国”视域下云南体育旅游产业可持续发展研究  

Study on Sustainable Development of Sports Tourism Industry in Yunnan from the Perspective of“Healthy China”

作　　者：殷文明[1] YIN Wen-Ming(Faculty of General Education and Quality Education in Kunming Metallurgy College,Kunming 650033,China)

机构地区：[1]昆明冶金高等专科学校通识与素质教育学院,昆明650033

出　　处：《经济研究导刊》2022年第6期124-126,共3页Economic Research Guide

基　　金：昆明冶金高等专科学校科研基金项目“云南少数民族体育旅游产业可持续发展研究”(2018XJSK09)。

摘　　要：云南拥有丰富的体育旅游资源,云南体育旅游迎来了高速融合发展时期,"体育+旅游"助推了云南旅游产业升级,云南户外运动资源丰富,体育赛事国内外影响力不断加强,特色体育旅游得到挖掘和整理。基于"健康中国"战略和云南体育旅游现状,提出可持续发展路径,即通过体验式开发模式有力地促进"健康中国"的实施,把体育文化资源转化为产品展示给体育旅游者,加强民族传统体育项目的保护和开发,打造特色体育旅游文化与体育旅游精品项目,依托云南的环境、气候、医药等资源发展医养融合的健康休闲旅游等。Yunnan has abundant sports tourism resources.Yunnan sports tourism has ushered in a period of rapid integration and development.Sports +tourism has promoted the upgrading of Yunnan’s tourism industry.Yunnan has abundant outdoor sports resources.The influence of sports events at home and abroad has been continuously strengthened.Special sports tourism has been tapped and developed.Organize and propose a sustainable development path based on the“Healthy China”strategy and the status of sports tourism in Yunnan :Through the experiential development model,it can effectively promote the implementation of“Healthy China”,transform sports cultural resources into products to show to sports tourists,and increase national traditions The protection and development of sports projects,the creation of characteristic sports tourism culture and sports tourism projects,and the development of health and leisure tourism integrating medical care and healthcare by relying on Yunnan’s environment,climate,medicine and other resources.

关 键 词：“健康中国” 体育旅游产业 可持续发展 云南省 

分 类 号：F592[经济管理—旅游管理]