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作 者:张梅 ZHANG Mei(School of Politics and Law,Heze University,Heze Shandong 274000,China)
出 处:《菏泽学院学报》2022年第1期19-22,共4页Journal of Heze University
基 金:2020年度山东省艺术科学重点课题(YQ202008054)。
摘 要:新冠肺炎疫情给旅游业带来了较大冲击,影响着旅游业的方方面面。在疫情防控常态化阶段,创新旅游模式,重振旅游行业成为旅游业发展的关键问题。旅游业要充分吸收科学技术成果,积极发挥“互联网+”的作用;旅游资源开发要注入文化要素,研发具有差异性和独特性的旅游产品;乡村旅游发展要主动融入乡村振兴战略,获得持久发展的动力。这需要各级政府和旅游行业的共同努力。COVID-19 has brought great impact and affected all aspects of tourism industry.In the normalization stage of epidemic prevention and control,innovating in the model and revitalizing the industry has become the key issue for the development of tourism.Tourism should fully absorb scientific and technological achievements and actively play the role of"Internet plus".The development of tourism resources should inject cultural elements and develop tourism products with differences and uniqueness.The development of rural tourism should actively integrate into the Rural Revitalization Strategy and obtain the power of sustainable development.This requires the joint efforts of governments at all levels and the tourism industry.
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