贵州少数民族传统体育旅游产业发展的SWOT分析  

SWOT analysis on the development of traditional sports tourism industry of ethnic minorities in Guizhou

作　　者：王红志[1] 胡小勇[1] 张海斌[1] WANG Hongzhi;HU Xiaoyong;ZHANG Haibin(Institute of Physical Education of Guiyang University,Guiyang 550005,Guizhou,China)

机构地区：[1]贵阳学院体育学院,贵州贵阳550005

出　　处：《辽宁体育科技》2022年第2期97-102,112,共7页Liaoning Sport Science and Technology

基　　金：2021年贵阳学院民族专项研究项目“体育与旅游产业融合发展的长效机制和推进途径研究”;贵阳学院教学团队项目“民族传统体育教学团队”(项目编号:JT2019520205)。

摘　　要：通过梳理贵州省少数民族传统体育资源,对其进行SWOT分析,从资源和发展价值来探讨贵州发展少数民族体育旅游具备的可行性,并提出贵州体育旅游产业融合发展的对策,以期为贵州打造少数民族传统体育旅游提供参考。By combing the traditional sports resources of ethnic minorities in Guizhou Province, this paper makes a SWOT analysis, discusses the feasibility of developing ethnic minority sports tourism in Guizhou from the resources and development value, and puts forward the Countermeasures for the integrated development of Guizhou sports tourism industry, in order to provide reference for Guizhou to build ethnic minority traditional sports tourism.

关 键 词：体育旅游 少数民族传统体育 旅游产业 SWOT分析法 

分 类 号：G812.47[文化科学—体育学]