心流体验视角下的古村落旅游APP交互设计  

The Research of Ancient Village Tourism App Interaction Design Based on Flow Experience

作　　者：李敏 朱敏 尧优生[1] LI Min;ZHU Min;YAO You-sheng(Zhongkai University of Agriculture and Engineering,Guangzhou,Guangdong,510225)

机构地区：[1]仲恺农业工程学院,广东广州510225

出　　处：《湖南包装》2022年第1期101-104,113,共5页

基　　金：广东省科技计划项目(编号:2016A020225006);广东省教育科学“十三五”规划项目(编号:2020GXJK192)。

摘　　要：探究可提升用户体验的古村落旅游APP交互设计方法,致力于创造能够产生心流体验的古村落旅游APP。基于心流理论分析古村落旅游APP用户获得心流的前因条件,将清晰明确的目标、积极有价值的反馈和平衡挑战与能力的关系3个方面分解成具体的10个交互设计原则,在此基础上建立激发心流体验的古村落旅游APP交互设计模型框架,并结合用户画像的心理与行为特征进行古村落旅游APP的设计实践。将心流理论引入“瑶乡游”APP设计实践中,不仅能产生沉浸式的游玩状态,提升用户的使用体验,也验证了心流理论与古村落旅游APP设计相结合的可行性。Explore the interactive design methods of ancient village travel apps that can enhance user experience,and devote to creating ancient village travel apps that can generate flow experience.Based on the flow theory,we analyze the antecedent conditions of the ancient village tourism APP users to obtain the flow,and decompose the three aspects of clear and clear goals,positive and valuable feedback,and balance the relationship between challenges and abilities into 10 specific interaction design principles.On this basis,the ancient village tourism APP interactive design model framework that stimulates the flow experience is established,and the ancient village tourism APP design practice is combined with the psychological and behavioral characteristics of user portraits.Introducing the flow theory into the "Yaoxiang Tour" APP design practice can not only produce an immersive game state and improve the user experience,but also verify the feasibility of combining flow theory with the ancient village tourism APP design.

关 键 词：心流体验 古村落旅游 APP 用户体验 交互设计 

分 类 号：TP311.56[自动化与计算机技术—计算机软件与理论] F592.7[自动化与计算机技术—计算机科学与技术]