浅析中国传统纹样在平面设计中的应用  

The Application of Chinese Traditional Pattern in Graphic Design

作　　者：唐丹婷 TANG Danting(Baoji Vocational Technology College,Baoji 721013,China)

机构地区：[1]宝鸡职业技术学院,陕西宝鸡721013

出　　处：《鞋类工艺与设计》2021年第22期36-38,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：中国传统文化源远流长,从原始社会至今,祖先为我们创造了无数璀璨的文化宝库。本文以中国传统纹样作为研究对象,浅析其在海报设计、包装设计、视觉识别系统中的应用探究及其独特的美学特征。深刻把握中国传统文化的历史内涵,更好地在现代设计中传承和发扬中国传统文化,并且为现代设计提供多元化的创作思路。Chinese traditional culture has a long history,from the primitive society up to now,our ancestors have created countless bright cultural treasure house for us.This paper takes Chinese traditional pattern as the research object,analyzes its application in the poster design,packaging design,visual identification system and its unique aesthetic characteristics.Deeply grasp the historical connotation of Chinese traditional culture,better inherit and carry forward Chinese traditional culture in modern design,and provide diversified creative ideas for modern design.

关 键 词：传统纹样 平面设计 视觉传达 

分 类 号：J522[艺术—艺术设计]